Content Gap Mapper
⚲ Keyword Research & SERP

Content Gap Mapper

v1.0 documentation

Maps content gaps across topic clusters. Identifies which subtopics are covered vs missing compared to competitors.

XLSX export
content_gap_mapper.py128 lines5 paramsPython 3.8+
Quick start
1

Install

terminal
pip install -r requirements.txt
2

Run

terminal
python content_gap_mapper.py --my-urls https://my.com/p1 https://my.com/p2 --competitor-urls https://comp.com/p1 https://comp.com/p2 --topic "digital marketing"
terminal
python content_gap_mapper.py --my-sitemap https://mysite.com/sitemap.xml --competitor-sitemap https://comp.com/sitemap.xml --output gaps.xlsx
3

Export

Add --output report.xlsx to save results as a spreadsheet.

Parameters
FlagDescription
--my-urls requiredMy urls. Multiple values allowed
--competitor-urls requiredCompetitor urls. Multiple values allowed
--topicOverall topic for context
--num-topicsNum topics (integer)
--outputSave as XLSX
help
python content_gap_mapper.py --help
Use cases
Keyword strategy
Client research
Competitor intelligence

Run before creating content. Use the output to plan which terms to target, group into clusters, and prioritize by difficulty. Export to XLSX and share with your content team.

Deliver keyword research as a paid service. Run the tool on a client's niche, export results, and present clusters as a content roadmap. Charge $100-300 per research package.

Analyze what keywords competitors rank for that you're missing. Feed the output into your content calendar to close gaps systematically.

Dependencies

Requires: beautifulsoup4, numpy, pandas, requests, scikit-learn. All included in requirements.txt.

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AAIO Inc — aaioinc.com/tools/content_gap_mapper/